Water Works Water Activated Permanent Powder Hair Color for Men and Women, #23 Natural Dark Brown

it takes longer to put on my hair than typical dyes, but i love it. coverage is great, it doesn't damage/dry out my hair, and it lasted longer than dye. four weeks between applications, and i didn't have as much grey showing as i do when i use store dyes. i was using a pigment powder that you mixed with water and it became mousse but couldn't buy anymore when that particular product's manufacturer went out of business, this was the closest i could find. i was disappointed at first when i mixed it because i have very long hair, past my waist, and didn't think it would be enough. but as i said it's for grey coverage and i applied it only to the new growth, and had some left over. i am very satisfied with this product

I have skin allergies do I eas very cautious. This dye was recommended thru skinsafeproducts.com who analyzes products thru my allergist. I had white hair after not dying hair for 7 mod due to dermatitis. I have very long very thin hair. Stephanie from Water Works taught me how to use it. Dont use directions. Wash your hair. Wait 48 hrs not 24. Do t use 1 packet with long thin hair..buy 2. Use 4 vials per powder pkg. Keep on stirring until it gets thick. Its watery in beginning. Keep on stirring. Left it on over 30 min not 20. I wanted white to be dark. No burning.. no allergic reaction..its one day.. hope in future for roots it will be fine. Better than Clairol. Recommrnd very highly. Buying more.

Still haven’t used it but the packaging and instructions seem to be good.

This used to come in a small container and you could reseal it. Now it comes in a foil pouch that does NOT reseal. Also, the quality is not what it used to be. When I used to buy this, the color would last for about 3 - 5 days. Now it only lasted for 2 days. (I use this to color my eyebrows.)

Unfortunately, my experience with this product was unsatisfactory. I followed the enclosed instructions exactly and the mixture did not perform as described. I spoke with the manufacturer and after three phone calls I did receive two replacement packages. I'm pleased the company responded sufficiently to satisfy this customer. 😡 very disappointed with the initial results, yet pleased with the outcome three weeks later.

I have used Water Works for years!! Color stays true. The red of course will fade because of all colors, it's the largest molecule, but it didn't fade to brassy & dull. It just lightened.

Unfortunately, I have to use two different Waterwork products in order to get the results that I like! My hair is gray around the temples and sides, so I use the darker color for that area and the lighter color for the rest of the hair. That combination seems to work perfectly, even though my hair is a dark brown!!

Wonderful hair color for my skin type. I’ve had sensitivities and allergies to the regular hair colors from the pharmacy or salons. This is calming and doesn’t effect my skin in a negative way. Only downside is that it’s temporary so I am reapplying every 3 weeks.