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✨ Own the silver spotlight — shine bright, stay bold!
Schwarzkopf LIVE Urban Metallics Dusty Silver U72 is a permanent, vegan hair dye that delivers vibrant, fade-resistant metallic silver tones. Enriched with a Metallic Shine Booster and coconut oil, it ensures glossy, nourished hair with a striking metallic sheen. Designed for light blonde to medium brown hair, this eco-conscious formula is silicone- and alcohol-free, packaged in a 100% recycled aluminium tube, making it a sustainable choice for bold, lasting style.
























| ASIN | B0937DQDBD |
| Benefits | Shine Enhancing |
| Best Sellers Rank | 14,080 in Beauty ( See Top 100 in Beauty ) 213 in Permanent Hair Colour |
| Brand | LIVE |
| Brand Name | LIVE |
| Colour | Dusty Silver |
| Container Type | Bottle |
| Customer Reviews | 4.4 out of 5 stars 490 Reviews |
| Full Cure Time | 2E+1 Minutes |
| Global Trade Identification Number | 05012583206941 |
| Hair Color Permanence | Permanent |
| Hair Type | normal |
| Hair type | normal |
| Item Form | Cream |
| Item form | Cream |
| Manufacturer | Henkel Ltd |
| Manufacturer Contact Information | Henkel Ltd., Hemel Hempstead, Herts, HP2 4RQ. |
| Material Features | Natural |
| Material Type Free | Ammonia Free, Peroxide Free |
| Number of Items | 1 |
| Package information | Bottle |
| Product benefits | Shine Enhancing |
| Recommended Uses For Product | Hair coloring and maintenance |
| Suitable Hair Colour | Medium Brown |
| Unit Count | 1.0 count |
A**C
Amethyst Chrome - brilliant results!
This colour is true to the box likeness. My picture speak for themselves! My natural colour is a little darker than the ‘medium brown’ on the guide, and this is one of the few colours that is recommended for darker hair, or doesn’t require pre-lightening at least. Colour really is ‘chromatic’ in that it shines beautifully in the light. Sure, ‘amethyst’ is never gonna look natural, but it’s not a flat block of red. Beware: be ultra careful in cleaning spills or spatters on sinks etc and skin as you go along - the colour is STRONG when developed but may not be evident beforehand. However, this is true of all reds I’ve used - either use Vaseline around your hairline or have wipes handy!
C**A
Good
Fantastic 😻
D**Y
Hair dye
Very good
E**E
Darker Than I Thought
Beware! Don’t leave this on for too long. Very dark.
M**Y
Love it
Lovely colour stays well
T**N
Disappointed
I haven't used this brand before but had high hopes for it. My hair is naturally light brown and now with a lot of grey. I was disappointed that the result was darker and more bronze colour instead of silver. It does look nice, but definitely nothing like the colour the box promised it would be.
C**S
To last a bit more than a month
Amazing, but washed out quickly
A**S
Dusky grey - a good option for greying dark brown hair
I have faded dyed red hair. My natural colour being dark brown with quite a few greys. I wanted to hide the red and blend my hair with the grey. I thought I would try this dusky silver as it was like a dark grey. I am glad I did because, it has matched my original hair colour much better than previous browns have. My greys blend in nicely with this colour once dry.
C**N
Buona tinta ma colore non come da foto
Ottima tinta, ma la colorazione è rimasta color castano chiaro
M**A
Idem photo , douceur des cheveux
Moi j adore , je suis passée d un blond pisseux à un joli gris doux . Je suis super étonnée de la douceur de mes cheveux . Je vais recommander .❤
W**E
Thankyou
Happy with product
D**E
Sans intérêt
Coloration efficace sur cheveux décolorés uniquement. Disparition rapide au contact de l’eau.
C**I
Cheveux sublimé
Très bon produit il rend très bien, couleur superbe je le conseille je compte bien en recommander
Trustpilot
5 days ago
2 weeks ago