The Art of Looking Sideways
Product ID: 88676565
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The ultimate guide to visual awareness. Compiled over decades by one of today's most brilliant graphic designers, this is a panoply of curious facts, visual puns, anecdotes, serious science, insights, images, jokes, memories and reflections, with 700 illustrations and quotes from over 1000+ writers. The Art of Looking Sideways is a primer in visual intelligence, an exploration of the workings of the eye, the hand, the brain and the imagination. It is an inexhaustible mine of anecdotes, quotations, images, curious facts and useless information, oddities, serious science, jokes, memories all concerned with the interplay between the verbal and the visual, and the limitless resources of the human mind. Loosely arranged in 72 'chapters', all this material is presented in a wonderfully inventive series of pages that are themselves masterly demonstrations of the expressive use of type, space, colour and imagery. This book does not set out to teach lessons, but it is full of wisdom and insights collected from all over the world. Describing himself as a 'visual jackdaw', master designer Alan Fletcher has distilled a lifetime of experience and reflection into a brilliantly witty and inimitable exploration of such subjects as perception, colour, pattern, proportion, paradox, illusion, language, alphabets, words, letters, ideas, creativity, culture, style, aesthetics and value. The Art of Looking Sideways is the ultimate guide to visual awareness, a magical compilation that will entertain and inspire all those who enjoy the interplay between word and image, and who relish the odd and the unexpected. Review: Must buy - It's a great book for designers and enthusiasts. It can just lie there in your room and you can flip pages anytime of the day and be fascinated by the work of many. Review: Every art design enthusiast MUST have this - Photographers, illustrators, designers, visualisers - a great book for all.
| Best Sellers Rank | #294,994 in Books ( See Top 100 in Books ) #1,217 in Theory & Criticism #1,357 in Design & Fashion (Books) #3,369 in Anthologies (Books) |
| Customer Reviews | 4.6 out of 5 stars 257 Reviews |
P**A
Must buy
It's a great book for designers and enthusiasts. It can just lie there in your room and you can flip pages anytime of the day and be fascinated by the work of many.
S**A
Every art design enthusiast MUST have this
Photographers, illustrators, designers, visualisers - a great book for all.
A**R
Excellent Book!
Will read it over and over again. It's not just insightful but also entertaining. You'll never get tired of it. Great quality as well. Worth every Rupee.
M**.
Five Stars
Fantastic book that provides insight into design
K**N
this book never ceases to amaze - what an unbelievable collection of information
From the title onwards, this book never ceases to amaze - what an unbelievable collection of information! There is so much to learn and enjoy! A must read - but be sure your biceps are strong, this is one heavy book!
V**S
Best book
Each Designer should have one of this. Recommended to all designers
P**L
Five Stars
Worth reading.
S**R
A smorgasbord of visual ideas.
Hmmm....Just like my brain, no clear theme for this visual beauty. JUST what I love - a visual, verbal treat. Thinking of buying a second copy.
か**。
デザイナーのバイブル
お茶しながら、休日ボーっとみてもよい。。デザイナーはネタの宝庫。
A**R
The book came in time and in good condition
All good.
E**I
un libro tante strade
un libro che aiuta la mente a ragionare diversamente senza essere forzatamente "alternativo". indica delle strade , dei pensieri dei modi di percepire, che aprono la mente al ragionamento trasversale. non un libro nozionistico fine a se stesso, bensì un tracciato di nozioni diverse che ti aprono nuovi orizzonti di riflessione. sono rimasto ammirato dalla varietà e dalla qualità di queste divagazioni come "un grande mosaico nel tetto di una grande moschea.."
R**3
This is a keeper
Best and most engaging book I have gotten in a long time. I know I am late to the party finding this book but I'm so happy it was recommended to me.
M**L
La bible du graphic design
Un ouvrage unique, par celui qui a inspiré beaucoup de monde. Un livre incroyable, beau et intelligent. A noter : il comprend un certain nombre d'éléments qu'on retrouve dans d'autres de ses ouvrages, celui-ci étant le plus complet et le plus cohérent.
Trustpilot
2 weeks ago
3 weeks ago